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Amy Chang

EVP & GM @Cisco. Board member @ProcterGamble. Wife to a phenomenal husband. Total food pusher.

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P&G Signal 2020

P&G Signal 2020

P&G Signal 2020

The social, economic, and public health crises of past months have forced every business into a new relationship with uncertainty. With head-spinning speed, assumptions about business models, consumer behavior, supply chains, and forecasting have been upended. When the only constant is change, speed and responsiveness become crucial strategies moving forward. Placing the consumer at the center of our business will help us win no matter what the future brings.

Signal’s 2020 theme — Stepping Forward — focuses on what comes next, drawing on the lessons not only of the past few months but from history as well. We’ll present case studies that have proven successful in these unparalleled times, with a particular emphasis on the extraordinary velocity, connectivity, and responsiveness the current environment demands.

  • How have companies and brands prospered in past downturns and periods of social upheaval?
  • What new consumer behaviors have emerged?
  • How can industry leaders navigate these crises to constructively disrupt their markets and business models?
  • What’s the role of corporations to be a force for good and a force for growth going forward?
  • How can advertising navigate a world that demands brands have unique voices and stand for something?
  • Who’s responded well, and what can we learn from them?
  • How does today’s uncertain geopolitical landscape affect global trade? And of course, what disruptions might lay just around the corner?

No one knows what the future holds, but we can learn how to best prepare for these uncertain times and step forward into them with confidence. Signal’s consistent focus on innovation, agility, and consumer-centric design has never been more important. We welcome you to join us at Signal 2020, our first all-digital and truly global edition, where we’ll address these questions and many more.

Speakers

Magesvaran Suranjan

Magesvaran Suranjan
President – Asia Pacific, Middle East and Africa, P&G

Azeem Azhar
Founder, Exponential View

Alia Al Mur
Director, Smart Dubai

John Battelle
Founder & CEO, Recount Media

Kulvinder Birring
CEO, Watsons China

Beatriz Boscan
Signal Trailblazer

Amy Chang

Amy Chang
Executive Vice President, Cisco

Ree Chen
Signal Trailblazer

Sanya Chopra
Signal Trailblazer: P&G India eDTC

Cecelia Coburn
Signal Trailblazer

Cecelia Coburn

Frank Cooper III
Global CMO, BlackRock

Morgan Debaun

Morgan Debaun
Founder & CEO, Blavity Inc.

Mike DeWine
Governor, State of Ohio

Jack Dorsey
CEO, Twitter + CEO & Chairman, Square

Elkin Echeverri
Planning and Foresight Director, Ruta N

jeremi_gorman_snap

Jeremi Gorman
Chief Business Officer, Snap

Rich Greenfield

Rich Greenfield
Partner, LightShed Partners

Giorgia Guasti
Signal Trailblazer

Clover Hogan
Climate Activist, Founder, Force of Nature

Ron Howard
Co-Founder, Imagine Entertainment and Academy Award-winning filmmaker

Kazumasa Kawabata

Kazumasa Kawabata
General Manager, DNP America, LLC

Samantha Knowles

Samantha Knowles
Filmmaker, Tangled Roots

Queen Latifah

Queen Latifah
Actor/Rapper/Singer/Producer

Deborah Majoras
Chief Legal Officer & Secretary, P&G

Stephanie Mehta
Editor in Chief, Fast Company

Moses Ogbonnaya
Signal Trailblazer: Tide Laundry Service

Ugonna Okpalaoka
Filmmaker, Gloves Off

Irma Olguin

Irma Olguin, Jr
CEO & Co-founder, Bitwise Industries

Glenn Platt
Professor, Miami University of Ohio

Matthew Price

Matthew Price
President – Greater China, P&G

Marc Pritchard
Chief Brand Officer, P&G

Peter Schwartz
Senior Vice President, Strategic Planning, Salesforce

Emmett Shear
CEO, Twitch

Evan Spiegel
Co-Founder & CEO, Snap

David Taylor

David Taylor
CEO, P&G

Susan Wojcicki

Susan Wojcicki
CEO, YouTube

Linda Yaccarino

Linda Yaccarino
Chairman, Advertising & Partnerships, NBCUniversal

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Related Amy Chang Articles

Procter & Gamble, April 12, 2017

The Board of Directors of The Procter & Gamble Company (NYSE: PG) appointed Amy L. Chang, founder and Chief Executive Officer of Accompany.

Cisco, June 11, 2019

Amy Chang takes the stage in front of an audience of 15,000+ at Cisco Live in San Diego to talk about the huge leaps across the Collaboration portfolio.

Squawk by Jim Cramer, July 2019

When discussing Procter & Gamble and the need of consumer products to appeal to Millennials on Squawk on the Street, Jim shares his opinion of Amy Chang.